Smokey G’s BBQ

Branding and website for a new mobile BBQ and meat smoking company.

Naming, Logo, Website, Advertising, Signage, Exhibition, Stationery, Promotional, Social Media, Workwear, Photography

The Brief

Wanting something that would help his business become readily identifiable and represent the offering as a whole, Grant asked me to work on a full identity package that would include the name, logo, business stationery and promotional material and of course a website.

Smokey G’s BBQ Background

A very good friend of mine wanted to start up his own mobile BBQ business and wanted some help with his branding. Grant ('G') had commissioned the construction of a bespoke smoker trailer that would make meat simply melt in the mouth (and I can confirm it really does). Originally he was going to go by the name, 'Cool Smoke', which I felt was a bit flat.